Norfolk and Suffolk Promotions has spoken out regarding how embracing a diverse workforce can lead to greater success, illustrating how it’s business model is designed to give everyone an equal shot of success regardless of background.
Event-based marketing agency Norfolk and Suffolk Promotions have reacted to a recent controversial claim that the majority of business leaders don’t believe diversity is essential. A new study has found that diversity in business remains relatively low with only 31% of companies and 40% of business leaders seeing diversity as vital to the future success of the company, with plans to improve conditions being even more sparse. The latest ‘diversity snapshot’ by Grant Thornton found that just 11% of companies have plans to develop how ethnically diverse their senior management team is.
Norfolk and Suffolk Promotions regard diversity as essential to the success of their business. Their teams consist of people from different ethnicities, religions and genders – making them much smarter. When working with people from a variety of backgrounds, individuals are challenged to think differently and from different perspectives that sharpens overall performance. Diverse teams are more likely to consider different options and encourage greater scrutiny of how each other act.
Norfolk and Suffolk Promotions build their business model on inclusivity. For the firm, a particular background or set of experiences isn’t essential; instead, they look for individuals with drive and a willingness to learn. This model levels the playing field and gives everyone a chance of finding massive success in the sales and marketing industry, and the opportunity to pursue entrepreneurship.
The enthusiastic event-based marketing company provide their exclusive services to some of the UK’s biggest brands looking to increase their customer base, brand awareness, and overall market share. The firm’s personal, event-based approach allows them to meet with potential new customers directly, with the face-to-face approach building better business relationships.